The nightly news anchor wed former rugby player Trevor Hogan in 2013 after a 12-year relationship and the couple share two children together. Although he's been retired since 2011, Claire said she made "friends for life" with the other wives and girlfriends of players during her WAG days. "I was a Munster supporter for a few years even though I'm a Dub. I wore the red jersey and would go down to all the matches and it was great. Then when he moved to Leinster, my dad and brother were very pleased. I've really enjoyed the friendships I've made through it, a great bunch of girls, who are now friends for life," she told Irish Country Magazine. "We would go to the away matches in Edinburgh and France and it was brilliant fun. I've been lucky enough to have gone to Heineken Cup finals and for Trevor to get a couple of medals with Munster and Leinster, you can't buy those sporting moments we've had - they're just incredible." She went on to praise her husband's work ethic, particularly in … [Read more...] about TV3 star Claire Brock reflects on her rugby WAG days: ‘When someone’s doing something they love, that’ll be good for the other person’
Heineken red star
Recently, international renowned brand Heineken unveiled a limited edition of interactive bottles through a digital campaign that deployed over 100 social media influencers. These bottles feature expressions of the colours of the countries in the famous Heineken red star, creating a learning ground for consumers to connect with the brand. The experience was taken a notch higher with the addition of codes for each country which can be scanned using Shazam app. The Shazam mobile app used by hundreds of millions of persons worldwide is notable for its high-tech entertainment features especially for music identification and more recently image recognition. By partnering with the Shazam app, Heineken takes consumers on a unique journey as they view specially curated videos about different countries by simply scanning the Heineken bottle. This innovation speaks volumes of Heineken’s leadership and being in the cutting edge of innovative ways to connect with its consumers. In a digital … [Read more...] about Heineken’s bottles connects with consumers
Christian Pulisic's impressive two-goal display against Liverpool could prove far more costly to the Reds than they ever imagined. Shaking off the disappointment of throwing away a 1-0 lead in front of a crowd of mostly Reds fans in Charlotte to lose 3-1 to Borussia Dortmund, many Kopites consoled themselves with the hope than the long-time target might actually end up playing for their own team somewhere down the line, possibly in a year's time. However, the USA international's rising star is starting to attract even those few clubs in world football who stand above Liverpool in the food chain. Yes, the game was in essence a friendly, despite its 'International Champions Cup' status but the match did provide a platform in front of a big crowd for Pulisic to showcase his talents against one of Europe's top sides. The full complement of Anfield aces are of course yet to return and the starting line-up on the opening day of the Premier League season against West Ham United could look … [Read more...] about Could Pulisic’s display prove far more costly to Reds than feared?
SAO PAULO/BRUSSELS, July 5 (Reuters) - Sao Paulo bar owner Arthur Santi has long served up boatloads of ice-cold Skol, one of Brazil's most popular beer brands and a mainstay of brewing giant Ambev SA. Then last year, rival Heineken NV made him an offer he could not turn down. Santi was launching another saloon in the same working-class neighborhood. The Dutch brewer wanted top billing for its products at the new location. Heineken paid him 90,000 reais ($23,000) for a three-year commitment to sell Heineken as its only big-name premium beer. The company also threw in new refrigerators, tables and chairs, all emblazoned with its familiar green logo with the red star. Bar by bar, Heineken is fighting for a bigger share of the world's third-largest beer market and an end to Ambev's dominance in Brazil. While beer consumption has stagnated in much of the world, growth is still forecast for Latin America's largest economy, which is why Brazil has become a key battleground for global … [Read more...] about FOCUS-Bar by bar, Heineken battles AB Inbev in Brazil
News / UK and world by Press Association June 21, 2018, 1:58 pm FacebookTwitterLinkedInWhatsAppEmail Sign up to our Daily newsletter Heineken has snapped up a stake in London-based craft brewer Beavertown for £40 million, cash that will help build a new brewery. Dubbed Beaverworld, the new facility will create 150 new jobs and have enough capacity to get the firm’s beer on to “every street corner in the UK and beyond”. The size of the Dutch beer giant’s stake has not been disclosed but founder Logan Plant said it was a “minority deal” and he will stay in “full control”. Mr Plant, who will remain chief executive of Beavertown, added: “We spoke to many parties and groups throughout this last seven months. Crowdfunding, private equity and brewers. “Crowdfunding for a £40 million project wasn’t a realistic option. Private equity would have created too much external pressure to hit the return … [Read more...] about Heineken secures stake in craft brewer Beavertown